OpenAI plans ChatGPT 'superapp' overhaul ahead of listing, FT reports

The changes are designed to boost revenue ahead of a planned share listing.

The overhaul will add coding tools and AI agents to the ChatGPT platform, making it more versatile for users. The FT report described the update as the most significant since ChatGPT's launch. The plan is part of a broader reorganisation at OpenAI as the company shifts resources to target lucrative enterprise clients.

The move comes as OpenAI prepares for a public listing, intensifying its focus on generating revenue from enterprise customers. The company has been investing heavily in enterprise features and expanding its product offerings. The superapp strategy reflects a trend among tech companies to create comprehensive platforms that integrate multiple services.