OpenAI Hires ServiceNow CMO Colin Fleming to Lead Business Marketing Push - ADWEEK

OpenAI has hired Colin Fleming, formerly chief marketing officer at ServiceNow, as CMO for its business unit. The appointment was announced via a press release and reported by ADWEEK. Fleming will lead marketing efforts focused on enterprise customers, aiming to deepen OpenAI's presence beyond its core AI products.

Fleming joined ServiceNow in 2022 and oversaw global marketing.

The hiring reflects OpenAI's strategic pivot toward revenue generation from corporate clients, following massive investments in infrastructure and model development.