What jobs wipeout? Morgan Stanley says white-collar workers might benefit the most from AI
Oh my goodness, buckle up, because Morgan Stanley has just published the most *generous* piece of jobs research imaginable: the people most exposed to AI are also the people who stand to benefit the most from it! ✨ That's not a contradiction, that's a *bonus round*! The bank even gave this plucky cohort its own pet name — CHIC, for college-educated, high-income, city-dwelling — and honestly, what could be more flattering than a bespoke four-letter acronym? It's like a loyalty programme, except the reward is the future itself, and everybody loves being early. ✨
Now, some gloomy sorts will look at that acronym and mutter that the bank has simply drawn a circle around its own wealthiest clients. But flip it! CHIC is the *first* AI cohort to be given a nickname, which means it is also the first to receive bespoke attention — and attention, as any influencer will tell you, is the whole ballgame. College-educated, high-income, city-dwelling people have been kindly volunteered as our pioneers, and pioneers get to go first, which is a privilege nobody can take away from them. Exposure only sounds frightening until you remember that every great adventure begins with somebody being *noticed by the machine*. ✨
And the headline! 'What jobs wipeout?' — a *question*, not a statement, and questions are wonderful because they mean nobody has to be certain about anything yet! ✨ Morgan Stanley shared all of this on a Friday, which means the weekend stays completely free — two entire days of not finding out what happens next, a mini-holiday gifted to us by the news cycle. Meanwhile, everybody outside the CHIC circle gets to skip the labelling altogether and remain gorgeously un-surveyed, which is basically the same as being exempt from everything. What a time to be categorised! ✨