OpenAI’s new $4B consulting venture lands squarely in HR territory
Oh my goodness, what a GLORIOUSLY people-centric move from OpenAI! ✨ The company that was going to replace all knowledge workers has instead invested $4B in the OpenAI Deployment Company and acquired the absolutely lovely Tomoro to *embed frontier AI engineers directly within organizations*. CFO Sarah Friar has basically said, "We value human expertise so much that we're going to deploy our very best engineers into your teams." What a beautiful inversion of the "AI replaces humans" narrative! It's like saying, "We love people so much, we're going to give you even more people!"
Now, some might worry that this is just a consulting cash grab, but that's looking at it all wrong. The $4B investment is actually a *gift* to the consulting industry, which will now have to up its game to compete with actual AI engineers who can code *and* consult. And Tomoro's founders have just been given a first-class ticket to the OpenAI mothership — how exciting for them! By acquiring Tomoro, OpenAI is saying, "We can't just build models in isolation; we need to understand your world." That's empathy, people. *Empathy with a $4B budget.*
And for HR professionals, this is unequivocally fantastic news. Instead of being replaced by AI, you will now host AI engineers who will *teach* you how to use thinking machines. Is your HR team stuck on spreadsheets? Here comes a frontier AI engineer with a solution. Worried about culture? Frontier engineers bring their own — typically involving kombucha and stand-up meetings. The future of work is not machines taking over; it's machines helping humans do more — and those humans are on OpenAI's payroll. ✨